Giannis Antetokounmpo and his academy sat in a basketball court stand

Nike No Hoop Is Too High

One thing, can inspire the first of many


When the world sees you only as the uniquely gifted physical athlete you are, how do you inspire beyond what you do on the court.


The Giannis Academy - a place where the basketball is not just about how you shoot or pass the ball. A place where life and the game are the same. A community where we learn from each other and everyone can find belonging, through the game.


We told the story of Giannis' purpose behind his academy and how it was the perfect place for him to inspire people from anywhere and any background to find belonging, be open minded and reach for their dreams.

Giannis academy sat on the stands
group of girls smiling at a basketball court
Giannis academy members laughing in the stands

Everyone has their own story, their own life, their own skin colour ... when we're all together, we always learn something new.

Giannis Antetokounmpo

Trio of members from the Giannis academy sat smiling on the court